🏈 College football is more than a game, it’s tradition, pride, and passion woven into the fabric of campus life – uniting students, alumni, and entire communities. But in today’s hyper-connected digital world, winning on the field isn’t enough. To build lasting loyalty and grow your brand, teams must create meaningful fan engagement beyond game day.
That’s where Plus.Fan comes in.
From power programs to smaller schools looking to create a larger profile, Plus.Fan helps you tell your story, grow your following, engage fans and drive new revenues to your program through fan experience membership.
Programs use Plus.Fan to configure fan experience memberships for their fans by offering customized content and experience benefits as a subscription for fans.
🎥 Capturing the Moments That Matter
Football thrives on moments that stir emotion—pre-game rituals, halftime huddles, player banter, and locker room celebrations. Yet these moments often remain hidden from the fans who care most.
With Plus.Fan, you can showcase the energy behind the scenes. The platform gives programs the tools to turn raw, everyday moments into exclusive fan experiences.
What can college football programs publish on Plus.Fan?
Popular content formats include:
Insider Access:-
Think of all the video and content that fans aren’t getting anywhere else. Behind-the-scenes warmups, including practice coverage and locker room footage or post the video for the new jersey reveal – first to know content is a favorite for the super fan.
Coach insights and tactical breakdowns
There’s so much strategy and game-review that happens after each game, Plus.Fan makes it easy to publish that content. One club actually filmed some of their pre-game strategy sessions and published exclusively for Plus.Fan members – they published after the game had happened.. of course.
Interviews with coaches, players and team staff
The best way for programs to introduce everyone to fans? Interview the players, coach and team staff. Many teams and clubs have had success with in-game interviews that take place at halftime or utilize pre- and post- game interviews.
Publish “First-To-Know” News Have some big announcements? Big news to share? Sharing the news with your best and most engaged fans first gives those fans the feeling of being a VIP and knowing some information before anyone else.
What type of announcements make great first-to-know content? Jersey reveals, schedule announcements, priority ticket buying links, new athletes joining a team, coaching change and much more.
Want to see more about what teams are doing on Plus.Fan? See our top 10 list of fan experiences and content.
🌍 Extending the Reach Beyond the Sidelines
The impact and journey of a college football program doesn’t end at the stadium gates. Alumni, families, former players, and even casual supporters want to stay connected regardless of whether they’re seated in the student section or watching from a different state. In fact, recent data shows that over 41% of college football fans live more than 80 miles away from the teams they support (Learfield Intercollegiate Fan Report), and nearly 40% consider themselves lifelong, die-hard fans (Playfly Fan Score Report 2023).
This presents both a challenge and an opportunity: how can college football programs maintain meaningful engagement with fans who are geographically distant but emotionally invested? The answer lies in delivering a consistent, immersive experience that mirrors the energy of matchday, even for those far from campus.
Plus.Fan bridges this gap. It allows programs to tell their story in ways that feel personal and inclusive, offering behind-the-scenes content, player insights, and team rituals that reach fans wherever they are. Whether it’s a proud parent streaming post-practice interviews or an alumnus reliving game-day traditions through exclusive video content, Plus.Fan ensures the experience doesn’t stop at the sidelines; it extends wherever your fans are (across the world or in the stands).
For programs looking to deepen their relationship with out-of-market fans, digital engagement isn’t optional, it’s essential. With the right tools and storytelling strategy, a university can transform passive followers into active, loyal members of its football family.
With Plus.Fan, your program can extend its reach with:
Keep fans engaged with consistent, story-driven content
Create membership experiences tailored for both students and long-time supporters
Strengthen alumni and donor engagement with personalized updates and content access
Plus.Fan turns casual followers into connected fans by offering a steady stream of meaningful content off the field, throughout the season.
💡 Highlight Players, Build Their Brand
Today’s college athletes aren’t just players, they’re personal brands. Plus.Fan makes it easy to showcase your student-athletes’ stories, helping fans get to know them beyond the jersey.
Players can be directly featured on Plus.Fan through
Weekly “Student-Athlete Spotlight” videos
Focused “interview-like” introduction to a single athlete with a simple format and list of questions for the “host”. Teams have used a whole team interview or consider focusing on a smaller group like offensive line or just the freshman.
Day-in-the-life vlogs
The easy-to-use publishing capabilities on Plus.Fan make it simple for student-athletes to publish directly to the platform and share with their social media channels.
Interactive Q&A sessions
We recommend creating a standard template or set of questions to make it as easy as possible to create and post content. Keeping the questions light-hearted, fun and engaging makes for great content.
Language or hometown-based shout-outs
All student-athletes have a story to tell and allowing each to showcase who they are and where they came from is a great way to connect with the fans.
Showing your student-athletes that they’re a part of the story can help with building their profile as individuals, showcases that they are part of the story and creates more connection between student-athlete and member. While a student-athlete may be posting on their own social media channels or directly to Plus.Fan, they also want to show that they’re part of the team spirit and camaraderie.
💰 Drive Engagement, Retention & Revenue
Every college football program has its champions fans whose passion goes beyond game days. Plus.Fan helps turn those superfans into paying subscribers who actively support your team year-round.
Design and launch memberships that include premium content, experiences, insider access and more as part of a monthly subscription.
Exclusive game day recaps and video content
Live content from the field
Access to interviews with student-athletes and coaches
Members Only Event Invitations
And much more…
Fan membership builds a recurring revenue model without burdening your team’s staff. Plus.Fan handles the billing and customer service for each membership.
Many programs may also connect Plus.Fan as an added value or offering to their existing season ticket membership benefits package.
Because each program has its own story and fan base – the benefit and membership combination can be uniquely configured for their needs and fan community profile.
🧭 The Plus.Fan Advantage for College Football Programs
Here’s what sets Plus.Fan apart for college football teams looking to build loyalty, add to fan experience and drive additional revenue:
Custom-branded team experience
The Plus.Fan channel for each program is dedicated to the team – the program sits outside of the rest of the noise of the social media channel.
Global fanbase access
Any fan, no matter where they live or consume content can engage with the dedicated team channel on Plus.Fan and have the same experience.
Content tools designed for emotional storytelling
Plus.Fan has no restrictions or requirements on the type of content that a program wants to post. Teams have used Plus.Fan to post longer form content, videos, interviews and host events.
Revenue Sharing
The Plus.Fan model drives new revenue and income to the program. Each membership program can be customized with unique pricing, offer and terms. Many teams run more than 1 type of membership product targeted to unique audiences.
Hands-on support from launch to growth
The support team at Plus.Fan is focused on helping every program live as quickly as possible, creating a fan experience strategy and then working together on a marketing plan to ensure that fans subscribe and become loyal fans.
Whether you’re a national title contender or a program building its legacy, Plus.Fan helps you create a fan membership experience for your Football community.
🚀 Conclusion: Own Your Story, Grow Your Game
College football is electric. It’s emotional. And it’s evolving.
With Plus.Fan, your program can capture that energy and bring it to life for the people who matter most to your students, alumni, families, and campus community. It’s not just about what happens on the field; it’s about sharing the moments, the voices, and the values that make your team unique.
It’s time to tell your story the way only your college or university can.
Engage your campus. Unite your supporters. Let your identity shine.
Let’s kick this off together.
Learn more about how teams, clubs and organizations are using Plus.Fan or contact our team to get started.