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Plus.Fan eBook – Fan Engagement – Old Way vs. New Way

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Fan Engagement
Old Way vs. New Way

Fans have changed. Teams and clubs need to catch up. Are you missing out on opportunities to deliver for your fans?

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Download our New Ways for Fan Engagement sheet. Share with your club, team or organization.

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Old Way

Limited revenue opportunities and anonymous fans

Plus.Fan - Fan Experience platform for teams

Fans want a ticket and some merchandise. Maybe some food at the game. Fans want more. Insider access, exclusive access and being connected wherever they are. 
Building fan engagement focused on measuring likes, clicks and ticket purchases. Understand fan groups and individual fans to track engagement and deliver more of what they’re asking for
Revenue depends on ticket sales, merchandise and sponsorships. Building engagement to grow revenue with membership, sponsorship offers and higher ticket sales
Relying on the big three for revenue means that the team is only focused on the local fan Create new revenue opportunities with membership and for fans outside the local market.
Totally disconnected and incomplete collection of fan profiles from online stores, some data from the ticketing vendors and marketing system. Total Fan Understanding from bringing together fan data from store, ticketing, social medi and Plus.Fan into a single view of the fan.
Technology Services & Apps Separate and disconnected from each other. Reliant on importing and exporting data together.  One Connected Service Bring together all technology services into a single platform to create a single view of marketing and fan profiles.
Too many channels and no  resources with multiple platforms requiring time, resources and investment.  Easy-to-use creation and management tools that make publishing to fans across all platforms easier. 
Piece-by-piece approach to launch and investment is expensive and slow Ready to launch immediately, on-demand training and support with a dedicated account team.
Additional Resources

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Find out what other teams and clubs from around the world ask about Plus.Fan. Pricing, content restrictions, onboarding and customer support

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Discover what other clubs and teams are doing with Plus.Fan. Our teams continue to use Plus.Fan to innovate and create new experiences for their fans.

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